Google Ads & PPC

Google Ads Management for Canadian Businesses

Search, Performance Max and local campaigns that reach people ready to buy, with conversion tracking that shows exactly what each dollar brings back.

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Pay for Customers, Not Just Clicks

Google Ads can fill your calendar quickly, or quietly drain your budget. The difference is usually in the details: which searches you pay for, which you exclude, where the click lands and whether you can see which ads actually produce calls and sales.

We set up and manage campaigns around your real goals. That means tight keyword targeting for your services and service area, negative keywords to stop wasted spend, ad copy that speaks to Canadian customers, and landing pages built to convert. Because we also build websites, your ads and your pages work together instead of against each other.

Tracking comes first. We connect Google Ads with Google Analytics 4 and Google Tag Manager to measure form submissions, phone calls and purchases, so decisions are based on leads and revenue, not impressions.

What’s Included

Everything in a Managed Campaign

  • 01

    Account setup or audit

    A clean account structure, or a review of your existing one to find wasted spend and quick wins.

  • 02

    Keyword & audience targeting

    The searches and locations that matter for your business, with negative keywords to filter out the rest.

  • 03

    Ad copy & extensions

    Clear, specific ads with call, location and sitelink assets that earn the click.

  • 04

    Landing pages

    Fast, focused pages for each campaign so more visitors become enquiries.

  • 05

    Conversion tracking

    Forms, calls and sales tracked through Google Analytics 4 and Tag Manager.

  • 06

    Ongoing optimization & reports

    Regular bid, keyword and ad testing, with plain-English reports on cost per lead.

How It Works

How We Run Your Campaigns

  1. Step 01

    Plan

    We agree on goals, budget, service area and what counts as a conversion.

  2. Step 02

    Set up tracking

    Conversion tracking goes in before a single dollar is spent.

  3. Step 03

    Launch

    Campaigns, ads and landing pages go live in a controlled way so we learn quickly.

  4. Step 04

    Optimize

    We cut what doesn’t work, scale what does and report results in terms of leads and cost.

FAQ

Google Ads Questions, Answered

How much should I spend on Google Ads?

It depends on your industry, competition and service area. We look at estimated click costs for your keywords and recommend a starting budget that can produce meaningful data, then adjust based on cost per lead.

Is the ad budget separate from your management fee?

Yes. Your ad spend is billed directly to you by Google, so you always own the account and can see every dollar.

Can you target only my city or region?

Yes. Campaigns can target specific cities, a radius around your location or the whole country, and exclude areas you don’t serve.

How soon will I see results?

Ads can bring traffic within days of launch. The first few weeks are about learning which searches and ads convert, and results usually improve as we refine.

Do you take over existing accounts?

Yes. We start with an audit of your current campaigns, keep what works and fix what doesn’t, without losing your account history.

More Services

One Partner for Your Whole Pipeline

Areas We Serve

Based in Chilliwack, BC, working with businesses across Canada.

Make Every Ad Dollar Count

Tell us about your goals and budget. We’ll show you how a well-tracked campaign could bring in more customers.

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